Know when your product is needed across your territory.

Know when your product is needed across your accounts

AI buying signals for Account Executives, SDRs, and Marketing Teams turning market change into pipeline.

Buying-moment monitoring

Monitor the 40+ data sources for buying signals that show when companies need what you sell.

Trayo scans signs of need buried in job postings, earnings calls, permits, RFPs, project milestones, Reddit, tech communities, regulatory changes, and social media, then surfaces the events that create real buying moments for your team.

  • Job posts, earnings calls, permits, RFPs, regulatory filings, Reddit, tech communities, social
  • Reasoned against what your company actually sells
  • Noise discarded; only the moments worth acting on surface

Stakeholder mapping

Find the right person, not just the right account.

Every signal comes with the stakeholder whose budget, role, and mandate align with the buying moment. Direct contact info, role mapping, and multi-threading built in.

  • Contact data and LinkedIn profile attached to every event
  • Role-and-mandate match scored against the buying moment
  • Multi-threading: surfaces secondary stakeholders to coordinate

Signal library

300+ buying signals built around your offering, not generic intent categories.

Build infinite signal coverage around your market, with ICP scoping, exclusion logic, and plain-English requests.

  • Hiring, news, funding, leadership change, team buildout, and more
  • Scoped by industry, geography, role pattern, and exclusion logic
  • Request a custom signal in plain English. We write the DSL.

Signals Delivered

Let the signals come to you.

Always on in the background, so your team never misses a buying moment. No dashboard. No login. Just daily signals delivered by email, Slack, or text, with one click from signal to outreach.

  • Daily digests via Slack, email, or text
  • One click from signal to drafted outreach
  • No new tab, no checking, no maintenance
trayo-signals
Trayo Career Mover APP 9:18 AM
May 14, 2026 Growth Funding

ElevenLabs secures Series D funding led by ICONIQ Capital and Andreessen Horowitz, valuing it at $11 billion.

ElevenLabs' $11B valuation and Activate's India-focused investment highlight urgent expansion in voice AI, especially in India's diverse linguistic market. This creates a need to track regional adoption signals and stakeholder engagement to optimize GTM strategies in a rapidly evolving ecosystem.

News that the company receives a growth-stage venture funding round: Series B or later, or any venture/private round of at least $50M. Match only when the company is the recipient of the capital and the event is presented as a venture round rather than broader financing.

  • Carles Reina VP Revenue

    As VP Revenue, Carles Reina owns GTM and revenue responsibilities—making them a primary buyer for initiatives around sales automation, pipeline scaling, and GTM strategy following a major funding event.

  • Claire Liu Revenue Operations

    Claire Liu is in Revenue Operations (RevOps) and would directly evaluate and implement revenue processes and GTM technology investments as ElevenLabs scales after Series D.

  • Lucas Daniel Posse GTM Sales Director

    Lucas Daniel Posse is GTM Sales Director, responsible for sales leadership and pipeline generation—an ideal contact for conversations about outbound strategy, sales automation, and accelerating revenue growth.

Reach out in Trayo →

AI message composer

Timely relevant outreach, in your voice.

Trayo crafts relevant outreach from each buying signal, connecting the market event to your offering in your tone. Every message feels timely, specific, and grounded in a real reason to reach out.

  • Email, LinkedIn, or phone scripts in one click
  • Tunable tone: friendly, professional, confident, urgent
  • Objective-driven: schedule, build trust, or follow up
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Subject: Supporting Autodesk's sales ops through subscription growth Hi Krystie, Saw the FY24 results — 12% subscription growth while managing a cloud-first transition is no small thing. That kind of expansion usually creates real friction around T&E as the team scales across regions. At Trayo, we've helped sales operations leaders in similar positions reduce T&E spend by 20–30% while keeping compliance tight across distributed teams. We published a case study on how Workday managed T&E across 12 countries during their own rapid expansion — happy to share it if it'd be useful context. Would a 20-minute call make sense to see if there's a fit? Best, Alex Rivera Trayo
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Deep research for people

Understand every stakeholder before you reach out.

Trayo helps you understand each stakeholder's personal traits, background, priorities, and connection to the buying moment, so you can build meaningful relationships and connect with context, not guesswork.

  • Personal, professional, and pain-point sections
  • Every claim cited and linked to its source
  • Built from career history, public writing, and recent company context
Krystie Brown
Krystie Brown
Director, Sales Technology & Operations Autodesk
Intelligence Report
Personal
  • Location: Miami, Florida
  • Career: BCG (6 years) → Autodesk (Feb 2026)
Professional
  • Fast riser at BCG: Associate to Principal in 6 years, Boston office (2019-2025).
  • GTM transformation specialist: Led SaaS renewal optimization, GTM platform modernization PMO for enterprise software companies at BCG.
  • People developer: Served as rotational Teaming coach and MIT undergraduate recruiting specialist at BCG.
  • Perfectly timed hire: Joined Autodesk in Feb 2026, right when multi-year GTM transformation completed.
What Keeps Them Up at Night
  • Post-transformation optimization: Autodesk cut 1,000 sales roles (7% workforce) in Jan 2026, month before she started.
  • Channel partner disruption: Indirect revenue fell 31% YoY while direct grew 85%, partners now refocusing on value-added services.
  • Proving the new model works: Sales optimization phase "essentially complete" - now must deliver growth on leaner foundation.

Workflows

Pipe signals into the systems you already run on.

Set a frequency, scope, and signal mix. Trayo routes firing events to Slack, a webhook, or your CRM.

  • Slack and webhooks today; Salesforce and CRM soon
  • Per-workflow scope and signal selection
  • Run on a schedule or fire on demand
  • Slack-native delivery, with one-click reach out inline

Right signal. Right person. Right now.

$24/user/month • 7-day free trial • Cancel anytime

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